The 2021 Subaru Love Promise Customer and Community Commitment Award

The 2021 Subaru Love Promise Customer and Community Commitment Award

We've been nationally recognized for our dedication to our customers, our community, and the Subaru Love Promise.

We're honored to receive the 2021 Subaru Love Promise Customer and Community Commitment Award. This award nationally recognizes elite Subaru retailers who provide an exceptional customer experience at every interaction with Subaru. These retailers have also demonstrated an outstanding commitment to supporting passions and causes in their local communities in important areas such as the environment, community, health, education, and pets.


What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

How is Troncalli Subaru dedicated locally to the Love Promise?

Our Love Promise can be seen in our on-going partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.

Humane Society of Forsyth County, Furkids Animal Rescue & Shelters

Georgia River Network

Little Mill Middle School

Jesse's House

Children's Healthcare of Atlanta

Did Troncalli Subaru go above and beyond, provide exceptional service, or support causes that are important to you? We'd love to hear about it.

Love Promise Stories from Troncalli Subaru

Subaru and Troncalli Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

Humane Society of Forsyth County Underdogs - Karlene R

Subaru Loves Pets has assisted our Humane Society in saving countless dogs and cats. They donated the much needed monetary funds and their support for us to be able to provide the critical surgeries, medications, and treatments to every animal that needed it. Most notably, in the month of October, we had 10 underdogs that received these services. Our first underdog is Higgins. He is not only a senior cat, but an amputee. One of his front limbs was amputated before he came into our program and he did some rehab with us. He has a huge personality and is a sweet, inquisitive guy. Many passed him by, due to his disability, but he found his home with a wonderful young woman who absolutely adores him. Amelia is a 2 year old Domestic Shorthair that came to us with vision issues. She was constantly squinting her eyes and would recoil if approached too quickly. With the support of Subaru, we were able to get her into an eye specialist and found that she is partially blind. She still got around well, but at a slower pace. She was adopted to an older couple who understand her issues and love her as she is -purrfect. Chief is a 4 month old Great Pyrenees. He is a super friendly boy with some congenital birth defects. He had extra toes on his back feet and an inguinal hernia the size of a softball! He also had to undergo a gastrotomy because he had foreign bodies lodged in his intestines. With the help of Subaru, we were able to afford the many surgeries, medications, and rehab that Chief required. The woman that fostered him through all of this ended up adopting him because she fell in love with personality and bravery. Bailey Marie is a tri-color Beagle Mix that has a laid-back, sweet personality. She came to us with a diagnosis of being heartworm positive. She was able to receive the expensive heartworm treatment and care she needed due to Subaru's support and kindness. We are also happy to report that Bailey Marie now is heartworm negative! Now, we have Pop. He is an adorable 3 month old Retriever. When surrendered into our care, he showed symptoms of ongoing skin issues. He had patches of missing hair and was very itchy. The medical staff started Pop on a regimen of antibiotics, medicated baths, and monthly flea prevention. We were able to alleviate Pop's issues with the assistance from Subaru. He was adopted shortly thereafter and his new family keep an eye on those pesky skin issues. Our next underdog is Jeff, a sweet, inquisitive 2 month old Terrier puppy. He came to us with puncture wounds in his back legs. With the help of Subaru, we were able to get the needed x-rays to find out that Jeff was shot with a BB gun. These BB pellets did some permanent damage to those unformed growth plates, but he will lead a mostly normal life. He is now the forever member of a loving family with 3 kids that adore him endlessly. Mutt is Jeff's brother and he is also an adorable little Terrier puppy. He endured the same BB gun injuries as his brother, except it only affected his right hip. His knee was very swollen and infected, but with the support of Subaru, we got him and his brother the crucial x-rays and treatment they needed. He will have a few scars and a courageous story to tell. Belle is a friendly Miniature Schnauzer, who is a senior lady with chronic skin issues. On intake, her skin was flaky and itchy. The medical staff started her on antibiotics for a skin infection and gave a medicated bath. For maintenance of her itchiness, we started her on Apoquel, which relieved many of her chronic symptoms and improved her quality of life! Belle went to a sweet older senior woman who fell in love with her winning personality. The next underdog is Minnie, a 2 month old Mixed Breed puppy. When her and her siblings were examined by our staff, they found massive amounts of hair loss. A skin scrape confirmed that it was demodex mange. She was treated with a regimen of Nexgard every 3 weeks to kill off the mites destroying her hair follicles. With the assistance of Subaru, we were able to treat all the puppies with the proper medications they needed to heal and be adopted out to their forever homes. Lastly, we have Snap and he is cute, spunky Retriever puppy. He is also a casualty of chronic skin issues. He had severe hair loss and bloody scabs all over his body. He was started on antibiotics as well as medicated baths to alleviate his itchiness. He was then put on a regimen of Nexgard, which assisted in keeping his skin issues at bay. Snap found his forever home with a loving family and a canine sibling. Without the support of Subaru, we would not have been able to help and save so many wonderful cats and dogs. By receiving the care, love, and medical services they needed, Subaru has helped exponentially in finding everlasting homes for these magnificent fur-kids with a range of issues. In October, we may have had only 10 underdogs adopted, but in total, we found 64 animals their forever, perfect homes.

Humane Society of Forsyth County
Humane Society of Forsyth County Underdogs

Troncalli Shares The Love with Jesse's House - Elizabeth J

We at Jesse’s House are extremely grateful for the support we have received from Troncalli Subaru through the years. To date we have received more than $145,000 in donations through Troncalli’s Share the Love events. For a small nonprofit with big goals, Troncalli’s generous support has been the difference in what we can accomplish. Since 1998 Jesse’s House has served over 1,050 adolescent girls who were removed from conditions of abuse in order to secure their safety and well-being. Our mission is to provide a safe haven where they find healing, support and empowerment to guide them through the challenges of their present life and their years beyond Jesse’s House. We have 1,050 stories to share, but we are choosing one to demonstrate the impact of Troncalli’s support through the years. Daniela’s early years were filled with trauma. She suffered from significant physical abuse inflicted by her father, was homeless more often than she had stable housing, and when she was 8 years old, the voices in her father’s head told him to kill Daniela’s mother, so she watched in horror as her father drown her mother in the bathtub. Without a mother or father, she and her siblings were taken into the state’s custody until a relative was identified to care for them, but her trauma didn’t end there. Two of her uncles lived in a trailer on her aunt’s property, both began sexually abusing her soon after she settled into her new home. Instead of telling anyone about the abuse she decided to run away from home. By the time she came to Jesse’s House, she was 15 years old, hospitalized more than 25 times due to self-harm and suicide attempts, and had just spent the last 9 months in a long-term psychiatric facility. Daniela’s progress and success could be measured in many ways during the 10 months she was in our care, but the most tangible measurements would be demonstrated in the following ways: 1) For the first time in 3 years she was stable enough to attend public school and be successful behaviorally and academically. In fact, she passed ALL of her classes and was promoted to the next grade! Previously her mental illness precluded her from attending public schools and she was two years behind her peers. 2) She was able to refrain from any self-harm and stay out of the hospital almost the entire 10 months of her placement at Jesse’s House. That’s significant progress! Because of Troncalli Subaru’s support, Daniela was able to prove to herself and everyone else that she could make it outside the walls of a hospital. At Jesse’s House she had her chance to prove she could stay out of the hospital, attend public school, pass all of her classes and be promoted to the next grade. Thanks to supporters like Toncalli Subaru that gave Daniela a fighting chance, she was able to prove to herself and others that she had a bright future ahead.

Troncalli Shares The Love with Jesse's House

Running for U.S Army Rangers with Troncalli!!! - Mea I

Run for Rangers is a charity 5k, 10k, and half marathon. OnPoint 1-1 a non-profit 501 c3 host this annual event taking place in Dahlonega, Ga. Our country was struggling to regain our strength after the pandemic shut everything down. The amazing support of Troncalli Subaru in a time of need Run for Rangers event was made possible. Participants run to support our US Army Rangers and their families. This charity supports Ranger Warrior Foundation, which helps soldiers who are transitioning into a civilian life.

Running for U.S Army Rangers with Troncalli!!!

THANK YOU Subaru for helping families in need!!! - Ben B

Since the start of the pandemic, the Atlanta Community Food Bank has seen a 300% increase in families seeking food assistance. Currently, we are distributing 50% more food per week than we were at this time in 2020 and are serving over 1 million food insecure Georgians due to the COVID-19 crisis. 1 in 4 children currently go to bed at night hungry. In 2020, Subaru provided enough support help us provide almost 200,000 meals to our 29 county service area. With their help, and yours, we are going to make sure every family that needs a meal will have it and we will get through this thing together! Thank you Subaru!!

The HSFC Loves Barlow Bear & His Troncalli Family! - Amy C

The Humane Society of Forsyth County is honored to have Troncalli Subaru as one of our top Corporate Sponsors! Throughout the year, they support us in many ways. In addition to financial support, General Manager Michael Barlow, a/k/a Barlow Bear, and his amazing team, donate their time, energy, and spirit. They not only sponsor events, but they attend them and really add a specialness to the ambience that only they can do! During the month of October, they sponsored the HSFC for the Subaru Loves Pets Adoption Event! We are proud to say that through this event, we were able to adopt out 54 animals into loving and forever homes. Although there are more facts that can be listed, we would rather share with everyone the spirit that is Troncalli Subaru. To start this particular campaign off, Troncalli Subaru sponsored an event for us at the Reid Barn. On this night, we adopted out "stuffies" to those who wanted a fully trained and housebroken pet! After the event, we moved the "stuffy" adoptions to the Troncalli Subaru Showroom for the entire month of October. We also held a raffle! This turned out to be not only financially successful, but a good time was had by all! Just about every member of Barlow Bear's team adopted a stuffy! It was truly heartwarming to see everyone's involvement! Midmonth, we held a real, non-stuffy adoption event at Troncalli Subaru! The dogs that attended had an absolutely wonderful time as they were lavished with love, attention, and treats by the entire Troncalli Subaru family. The above event is just one example of what Troncalli Subaru does for the Humane Society of Forsyth County. They have been sponsoring us for many years, and with their help and dedication, we have grown. In case you are wondering where the name Barlow Bear originated, it is because of Michaels big heart! He goes out of his way to make sure that all of our events, and other events that Troncalli Subaru sponsors within the community, are successful. He does more than just write the check! He puts his heart and soul into everything he does....and that is reflected by his staff, because they do the same. Working an event with Troncalli Subaru is always a great experience. To sum it up in a nutshell, working with Michael and his team brings out the warm and fuzzies, hence the name Barlow Bear! The Humane Society of Forsyth County loves Troncalli Subaru, and of course, the Subaru Loves Program. It has had such a positive impact on all that we do. Thank you for allowing us to be a part of all that is Subaru! Mostly, thank you for helping us save fur lives. To the entire Troncalli Family from all of us at the HSFC, thank you for everything you do for our community. Barlow know we love you!

Humane Society of Forsyth County
The HSFC Loves Barlow Bear & His Troncalli Family!

Furkids LOVES Troncalli Subaru! - Furkids F

Thank you Troncalli Subaru for hosting Furkids’ low-cost vaccination and microchipped clinic on Saturday, October 10th. Nearly 100 of our special furkids were vaccinated and microchipped ensuring their overall health and safety. The complimentary engraved pet I.D. tags were a huge win for all too! We love having community partners who truly value and understand our life saving work!

Furkids LOVES Troncalli Subaru!

Going Gold for Emma - Jennifer C

Three years prior to her cancer diagnosis, Emma finally became a big sister. She wanted to get her brother something special for the baby shower, so she made him a book of all the things she wanted to do with him. The very last page read, "My wish for you cherish life." Families like Emma's are faced with unimaginable challenges in every conceivable aspect of life, and all at the same time. Over the past 10 years, CURE Childhood Cancer has funded over $27,400,000 in research, provided $1,677,296 in financial assistance and served over 113,876 meals in the hospital. Supporting families devastated by a childhood cancer diagnosis is central to their mission. From meals and counseling to financial assistance, CURE is committed to walking alongside families throughout their cancer journey. Through financial support for CURE, we can all work to find an end to childhood cancer. We are proud to hang a shining beacon of GOLD in memory of Emma (2004-2017), and for all those we hope will be spared by the development of a cure.

CURE Childhood Cancer
Going Gold for Emma

Shine Pedalers Metric - Jennifer C

This year has been an uphill battle for hosting events and fundraisers in general, but the participants in the Shine Pedalers Metric were eager to literally take on the uphill challenges of their beloved annual bicycle event. The Shine Pedalers Ride offers rolling routes through the beautiful hills of Dawson County where cyclists clocked up to 68.1 miles and a peak elevation of over 5,700 feet. With kind words from the event coordinator: Dear Michael, Thank you so much for all your support with our 8th Annual Shine Pedalers Metric! All the participants have had nothing but positive feedback and have been very appreciative this event happened. We really appreciate Troncalli Subaru helping make this event a reality this year! Thank you! -Dustin

Dawson County of Commerce Shine Pedalers Metric
Shine Pedalers Metric

Forsyth County Strong - Jennifer C

Our community heroes protect our health, safety and well-being every single day. While we appreciate everything they do for us, we rarely get the opportunity to demonstrate it by protecting their health, safety and well-being in return. During the onset of the COVID-19 pandemic, our community heroes were identified as “essential workers,” and faced their daily demands with a shortage of personal protective equipment to keep them safe. When the opportunity presented itself to purchase N-95 face masks for our local sheriff’s department, we didn’t hesitate. The phrase “we’re all in this together” became the rally song to combat COVID-19, but in the bigger picture, it has always been the anthem of a strong community. Thank you to all of our community heroes for keeping Forsyth County strong.

Forsyth County Sheriff's Office
Forsyth County Strong

Bald Ridge Lodge - Outing & Activity Sponsor - Wendy H

Thank you to Troncalli for being an outing and activity sponsor for Bald Ridge Lodge!! Bald Ridge Lodge provides a safe haven to boys ages 12-21 who have been victims of abuse and neglect. We provide a therapeutic and nurturing environment, the tools to help them heal from past trauma, and give them the life skills they need to become successful men. Our goal is to break the cycle of abuse, keep our boys in school and help them secure a better future. Bald Ridge Lodge is dedicated to helping boys overcome: low self-esteem, manipulative and inappropriate behaviors, unhealthy relationships, feelings of worthlessness, and a risk of recidivism. We remind them that their past does not define their future. We help families by providing tools and resources for reunification and restoration. Your contribution is changing lives, one boy at a time, and we are extremely grateful for your support. Because of the financial support of organizations such as Troncalli Subaru, we can change a boy’s life direction. We can restore hope and empower our boys to seek bright futures!!

Bald Ridge Lodge - Outing & Activity Sponsor